PROJECT 2: KLUMA

Designed in correlation with the Kluma's corporate deck, I designed the website with  Wordpress (Woo-commerce technology) enabling all the pages to be customized and build strong SEO. Every pages was designed to reflect the innovative shoe concept that allowed the customer to change or interchange shoelace insert in just a second into their Kluma shoes.

Each product page was designed with customizable features that helped customers to select their different colors of shoelaces which would change simultaneously on the pictures and give a quick render of the final render. I added different exploded images of the shoe and it's concept to differentiate and describe each product and it's composition.

Achievements:

1. Designed and set up a complete responsive E-commerce website with over 55 pages.
2. Improved usability, accessibility, and functionality of the website after beta version to increase sale and enhanced sale conversion. 
3. Successfully overseen and handled the full online retail chain for a year and half. Took care of  the production, inventory, payments, shipping, customer service and returns).
4. Created and completed writing content for every page of the website to improve SEO.

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